Music

The General Jingle: Everything Under The Sun

Recently Destination Battleford, a client from Saskatchewan, approached us to craft a jingle package for local advertisers in their community. Jingle packages, as previously discussed, are something that we here at Wave rarely get briefs for anymore. This request however had many intriguing elements that encouraged our composers to go crazy creating five wildly unique options. […]

Mnemonic: Hard to spell, hard to forget

Music

Behind the Scenes

Last year we were asked to create an audio treatment for the then-new Shaw commercial tags. We had our three house composers work on it and for weeks there was the endless sounds of whooshes, bangs, zips and more to present to Rethink. With about thirty treatments in hand we went through the presentation to […]

Could The Jingle Be Making A Come Back??

Music

Recently we were asked by an agency if we could write a jingle. Hmm. Haven’t pondered that one for a while but it is something that we at Wave used to do a lot. If fact we built our business writing as many as three to four tracks a week. Our client strategized that this […]